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Winter graduates told personal communication still important Lindsey Wilson awarded 399 degrees at its 100th commencement ceremony, held in Biggers Sports Center. Click on headline for story with photo(s) By Duane Bonifer News from Lindsey Wilson College COLUMBIA, KY - (13 Dec 2014) - The first half of Lindsey Wilson College's 2014-15 graduates were told Saturday morning to value personal communication and interaction. "I think many of us ... yearn for personal attention," former Southeast Kentucky Community and Technical College President W. Bruce Ayers said in his commencement address. "Someone to talk to us, someone to listen to us, someone who takes an interest in who we are and what we believe in, even if they do not share those beliefs." Lindsey Wilson awarded 399 degrees at its 100th commencement ceremony, held in Biggers Sports Center. Ayers, who also received an honorary doctorate from the liberal arts college, said communication holds the key for many of the world's problems. Effective communication is the key to success "I am convinced that effective communication is the key to success in almost every human endeavor, and that it may be the cure for many of the problems that are facing us today," he said. "We need to be as personal as we possibly can in communicating with one another." Ayers said that communication can also make a difference in everyday life. "Remember that we humans are social beings, and that we function best when we are directly involved with others," Ayers said. "We need each other. Our psyches are often fragile, especially when we are young. A kind word, a smiling face and a hug can change a life." Speaker criticizes over reliance on digital and social media Ayers criticized what he said is an over-reliance on digital and social media to communicate, which he says minimize the personal experience. "Language is most effective, efficient and carries often its meaning when it's spoken," he said. "I want to extol the virtues of the spoken word ... and the written word especially when it's personalized." Invoking the ideas of 20th-century communication theorist Marshall McLuhan, Ayers said interpersonal communication matters more than ever. "I don't care what the hashtag may communicate or how many smiley faces or sad faces that we can attach to the text or the tweet, it's not the same," he said. "The medium is the message." Ayers told the graduates that during a time in which digital communication often seems to dominate discourse, personal communication is vital. 'Human interaction is enhanced by personal involvement "Human interaction is enhanced by personal involvement," he said. "It brings us closer together, binding us around shared ideas and common interests. And language is the communication system that allows for interaction at the highest level. But language, when manifested predominantly through electronic devices, loses much of its power and may drive us apart rather than bringing us together." Ayers also complimented LWC on its partnerships with community colleges, calling it an "exemplary job you're doing in serving the needs in our state and region." "I have long been impressed with your work - especially with your outreach programs, which are taking undergraduate and graduate programs to the people," said Ayers, who helped establish a partnership between the academic programs of LWC and Southeast Kentucky Community and Technical College. "They give hundreds, who otherwise would not have the opportunity to do so, to complete their educations." Also receiving an honorary doctorate from LWC was John Gorrell of Lexington, KY, who has served for more than three decades on the Lindsey Wilson Board of Trustees. This story was posted on 2014-12-13 19:19:13
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