The new Firestone Store, which will occupy quarters in the Jones Building where W.I. Ingram was located for many years, was opened Monday [Sept. 17th] and will operate in a limited capacity while extensive improvements are under way.

Howard Cheatham, of Campbellsville, will manage the store and he said Monday that every effort would be put forth to have work on the building completed and ready for complete occupancy by October 1. Improvements include a new front, modernization of the interior, and a heating plant. The basement has already been completed.

Mr. Cheatham was connected with the Western Auto Store in Campbellsville for more than four years. His wife will accompany him to Columbia as soon as they can secure a house or apartment.

The new Firestone Store announces their grand opening for Thursday, Friday, and Saturday, December 6, 7, and 8.

Carpenters have been hard at work for many weeks remodeling quarters the store will occupy in the Jones Building. Among the many improvements which the place has undergone is an enlarged basement, fine new front with huge plate glass windows and also large display windows in the Burkesville Street side. The interior of the building has been completely redecorated and the most modern equipment is being installed. (A later article also stated the exterior of the building had been painted white.)

Fluorescent lighting is used throughout and a new heating plant will be installed at once. A further announcement will appear in next week's News.

• The Marvelous Magic Skin Doll, $4.98
• The Constructioneer construction set, $9.95
• The Firestorm Cruiser bike, $49.95 (boys' or girls' model; available on the layaway plan for $2/week)
• The Sunrise Clock-Radio, $34.95
• The Dormeyer "Power Chef" Mixer & juicer, $37.50
• The Firestone Sheraton Grand phonograph player, featuring a cabinet made of imported mahogany, 11 tubes, and twin speakers. This marvelous machine could play both 10" and 12" records, intermixed, all for $299.50 (almost $2,600 in today's money).
• The Firestone DeLuxe Electric Range, featuring an electric clock and automatic oven timer; a 6 1/2 qt deep-well cooker; an oversized - and illuminated - oven; storage space for pots and pans; and - count 'em - three burners, each one with seven temperature settings. $319.50 (available on layaway at $5/wk).
  
  

• Community Public Service Co.
• Paul Young Sales & Service (Frigidaire)
• Marshall Furniture Store
• Flatt's Furniture Store (on Campbellsville St. next to the Columbia Locker)
• Davis Hardware
• Columbia General Appliance (on Jamestown St., featuring the "sensational full size Philco console radio-phonograph" with more features than an all night drive-in movie marathon, for only $169.95)
• Adair Farm Supply (GE)
• Richardson's (Westinghouse)